Let's take the following example europe email list

Biplob09

A pet food company decides to invest in different promotion channels, among which are social networks, Google Ads, Facebook Ads and also does extensive blogging work that generates enough organic traffic. So your analysis of the conversions generated by each channel looks like this: -Advertising on Facebook: 35%. -Direct tickets: 30%. -Email Marketing: 20% europe email list.

Organic searches europe email list on Google: 15%. In this way, to calculate the Return on Investment of advertising on Facebook, we have the following formula: ROI: ($50,000 – $10,000)/$10,000 x 100 = 400% europe email list. Where the $50,000 USD is the value of the conversions (earnings) generated through this network, while the total ad spend was $10,000 USD europe email list.

However, we observe two scenarios in this analysis: -The company is considering Facebook as the last touch of interaction, without considering the path that a user traveled to reach that ad. Have you ever clicked on a Bing search before, for example europe email list? -The 400% Return on Investment, considerably high, indicates that it will be necessary to invest in Facebook Ads for the next campaign. However, again this data is not entirely correct, since elements are missing in the equation europe email list.